Innovation In


If entrepreneurship is innovation in practice, where are you going to get that practice? Over his nearly 30 years as an entrepreneur, our friend Danny Warshay has developed a powerful program that will help your staff translate opportunities into commercial realities.


Building on the Harvard Business School case study model, Danny's program takes a socratic approach that challenges participants to think critically, hone their bottoms-up research techniques, and get outside of their comfort zone while sharpening their entrepreneurial skills.




An incurable entrepreneur with a singular track record, Danny is a leading entrepreneurship educator, serving as the Director of the Nelson Center for Entrepreneurship at Brown University. He has co-founded 15 companies including firms acquired by Apple, Medline, Time, Belo Corporation, Sealed Air, and Penton Media.


Danny has taught at Brown University for over a decade and has also taught at Yale University and the Tel Aviv University MBA program. He's recognized internationally for his approach to training entrepreneurs, having led workshops in China, Egypt, Portugal, Bahrain, Slovenia, South Africa, Jordan, Palestine, Israel and the UK.

The Program

The Entrepreneurial Process Workshop is ideal for organizations that seek to take their innovation and business creation capacity to a new level. Participants are executives, product managers, technical staff, marketers and innovation leaders.


The process explores critical topics including:

  • What is entrepreneurship?
  • Developing business models
  • Bottom-up research: finding and validating unmet needs
  • Corporate/startup partnerships
  • Corporate ventures


Throughout, the workshop explores issues related to customer needs, the competitive climate, corporate culture and leadership (which is, of course, closely related to emotional intelligence).


Danny can structure his program as half-day or full day sessions or as more in-depth multi-session workshops.


Contact Oji Life Lab to learn more and to get an introduction to Danny.